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Key Visual / Posters / Layout and Design Concept A set of printed and digital promotional materials for candidates for postgraduate studies at the AGH University of Science and Technology in Krakow. AGH is one of the most modern, but also the most rooted in tradition, multidisciplinary and internationally recognized polytechnics. Key visual based on the acronym create a spatial typographic composition. A simple and clear typographic layout, avoiding excessive content, clearly segregates information.